Thursday, June 30, 2005
Talking of which, Blogger finally included an image upload facility in its blog post template. I always found uploading pictures via Picasa's Hello then sending them to my blog to be a real headache at best. I started to become envious of my more pictorially enabled colleagues (who use TypePad) and mocked my austere text only blog. Blogger: it's about time! But thank you anyway.
Monday, June 27, 2005
That brings me to a personal anecdote: my beloved car (an old Daihatsu Sportrak - a best seller in Indonesia and the Philippines) needs a new radiator and my local garage took a month talking to his preferred supplier to tell me he couldn't find what he needed. Last week I learned that my initial quote of £150 would have to shoot to £350 (at least) as their only recourse was to get their part from the official Daihatsu supplier. Within 10 mins of online research, I found a supplier of Japanese 4x4 spare parts in Manchester who sold me a new radiator for £75 only.
I called my garage to let them know. They were surprised. 10 years ago I would have been ripped-off…
Friday, June 24, 2005
If you want to be noticed, forget the adress book, you need to be on the right "buddy list". I am sure that an entrepreneur somewhere will soon offer to tailor your CV or portfolio for IM...
Wednesday, June 22, 2005
Tuesday, June 21, 2005
- 51% of journalists use blogs regularly and 28% read them daily (compared to 11% of the US population reading blogs),
- 70% of journalists read blogs for their job, mostly for story ideas or researching,
- 33% read blogs to uncover scandals or breaking news.
The survey points to a trust crisis among journalists and between journalists and corporations:
- 49% of journalists have lost trust in corporations over the last year,
- 76% said that corporate candidness is poor in time of crisis and 66% said the same about transparency,
- 45% are less trusting of their colleagues' professsional behaviours,
- 93% are less trusting of colleagues who are paid to act as spokespeople.
The survey is not publicly available yet but Yahoo carries the press release.
Thanks to Anton-Jan who pointed me to this study.
That follows from the Singaporean blogger case I was mentioning in April.
Monday, June 20, 2005
On a personal note, I am back in London after an eye-opening training course organised by WPP in sunny Connecticut. I feel all pumped-up now and probably gained 2 Kgs (I blame the snacking culture and the blaming culture for blaming the snacking culture). It feels good to be back blogging.
Friday, June 10, 2005
While waiting for my return and if you are bored you could:
- Phone someone in the office you barely know, leave your name and say "Just called to say I can't talk right now. Bye"
- Leave your zipper open for one hour. If anyone points it out, say, "Sorry, I really prefer it this way"
- Walk into a very busy person's office and while they watch you with growing irritation, turn the light switch on/off 10 times.
- Play the same CD on every stereo in the house at once. Try to synchronize them.
- Sit on the front porch with a bottle of scotch. Yell abuse at pedestrians. Say nonsense. Wave your arms. Yell. For bonus points, colour a tooth black beforehand.
- SCARE YOUR PETS!!! Then cuddle them. THEN SCARE THEM AGAIN!!! Then cuddle them. Ahh, a nice, quiet cuddle--SCARE!!! No baby, it's okay... SCARE!!! If they run away, they'll be back, for food; make sure you're ready for action when they return.
If you want to read more of these, go to Blotsort.com. It made my day.
And don't forget to vote for BeyondPR for the Marketing Sherpa's blog awards at: http://www.surveymonkey.com/s.asp?u=333931095143
If you would prefer another PR blog to win, think of a different way than voting to show your appreciation. Maybe you could just post a "well done!" note on their blogs instead?
Tuesday, June 07, 2005
Sunday, June 05, 2005
The Sunday Times is carrying a great article today on how mainstream media is increasingly under threat from the online news revolution of late.
This is especially true with younger Internet users. Two interesting quotes:
- The Carnegie Corporation of New York reports that 44% of Americans aged 18 to 36 access their daily news online but only 19% read newspapers.
- A forthcoming survey from the Oxford Internet Institute found that 28% of Internet users watch less television.
The article sees a double whammy attack on established media by:
- The popularity of news aggregation services (a logical consequence of information fragmentation). Traffic to Google News increased 90% over the last year while traffic to the New York Times website fell 23%.
- The rise of “non-mainstream” news sources (think blogs or independent online news outlets like the memory hole).
The article concludes by noting that while we are entering a potential information minefield online, the man in the street will need to sharpen his critical judgment to weight stories accuracy.
It is an interesting era where the success of self-published news is driven by an increased distrust in established media – i.e. a quest for unbiased news and paradoxically by the increased popularity of opinionated news sources.
Friday, June 03, 2005
It is said that more than half of the jobs our children will do have not been invented yet. Looks like Corporate Blogger will be added to that list (it's an imaginary list as it hasn't been invented yet). Salary package is not bad either... It won't be long before blogging courses tout punters with claims like "tired with your job? feel undervalued? yearning for the lifestyle you truely deserve? Become a blogger and earn over US$100,000! No experience necessary. All training provided."
Steve Rubel thinks that CMT pulled a clever PR stunt but raised questions about transparency.
He is right. I have no moral dilemna about bloggers getting paid to blog, as long as they reveal their cards. It is up to the informed readers to decide what amount of credibility they would give to paid bloggers. The keyword here is "informed". Would you ask a LandRover salesman for advice on what 4WD make you should spend your money on? Probably not. But that is because you saw the LandRover logo hanging above its desk. Things are not that clear cut in the blogosphere.
You wouldn't expect anything too controversial in Hazzard county anyway. It is designed by fans for fans. Pure entertainment. But I would hope that Christopher Nelson (that's the chosen CMT blogger name) will state upfront that he is paid by CMT.
I leave you with the Dukes of Hazzard theme song, courtesy of Dukesonline.com :
Just two good old boys, never meanin' no harm...Beats all you never saw, been in trouble with the lawSince the day they was born.Straightenin' the curves, flattenin' the hills...Someday the mountain might get 'em but the law never will.Makin' their way, the only way they know how...That's just a little bit more than the law will allow.Just two good ol' boys, wouldn't change if they could,Fightin' the system like two modern-day Robin Hoods...
Thursday, June 02, 2005
The PDF report is available for download on the Annenberg Public Policy Centre website. CNN ran an article on it.
For the least price aware among us, Kelkoo is a good first step towards finding the best online deals and epinions is another step towards finding out what others think of these deals.