1. Create an award for "Best Blog". Include as many categories as possible so everyone stand a chance.
2. Mass-email bloggers to enter the award.
3. Charge $275 per blog for entry ($195 if you enter before November 14, $250 before December 15).
4. Mass-email bloggers to vote for their favourite blogs in the proposed categories (less work for you).
5. Laugh all the way to the bank. Repeat next year.