Wednesday, June 03, 2009

Life beyond PR: It is sunny on the Cacao Pearl.

I thought I would post some pretty pictures of my new project, the Cacao Pearl. It is the World's first non-profit luxury eco-resort, nestled in the Calamian archipelago in Palawan, Philippines. As you would expect, PR is core to our marketing strategy and we are having good media and bloggers' coverage so far ranging from mentions in the NY Times, SF Chronicle, Frommer's, Treehugger, Hollywood Reporter, A Place in the Sun, National Geographic, Hotels Magazine and many more. Completion is scheduled for early 2012. Too early to compile a mailing list but you are welcome to find out more at If you want to write about it and need more information, just ping me.

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