Rupert Murdoch is looking to start charging readers to access his online papers. While many will dismiss it as rearguard fighting, I will not be surprised if other publishers jump in at the chance. As their readership moves online, newspaper publishers just can't make enough money on the Internet through advertising alone to run their business. The billion dollars question is whether there would be sufficient willing payers to compensate the drop in online readership (i.e. online advertising revenues) when they start charging. It looks like we will soon find out.
CNN article (still free).