Business Week is running a cover story on blogs. You will not learn anything knew but the article is well written and contains all the usual tales of the blogosphere (from Captain Morgan, Dan Rather, GM, Netflix to the "Queen of the sky" and the tsunami).
The fact that the magazine is pushing it on its front page will hopefully act as a wake-up call for businesses and "communication professionals" who still think that what happens on a computer screen only matters to geeks. The authors are introducing their new blog as well, which will be about: blogs.
On another note, I just came back from Brussels (where I did a presentation on blogs to some of my European colleagues) and it struck me that all these blogs scare and success stories are US based. Where are the juicy European bloggers stories?
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